Unleash your AI with the right plan. Labelbox’s pricing is designed to align with the value you get from our solutions and give you the flexibility to meet your goals.
Small teams and individuals looking to validate early-stage experiments.
Get started in Labelbox with:
Access to all products - Catalog, Annotate, Model
Data exploration using similarity and vector searches
Multi-modal data annotation
Perfect for small teams and individuals developing a few ML models.
Pay as you go monthly. Includes everything in Free, plus:
Custom labeling & review workflows
Model assisted labeling via foundation models
Project performance dashboard
Model Foundry access
Boost Express on-demand labeling service
AI platform for accelerating multiple ML initiatives.
Access a complete platform. Includes everything in Starter, plus:
Security & compliance add-ons
Boost premium labeling services
Enterprise support with priority SLAs
Dedicated technical support & contact channels
Labelbox Units (LBUs) are consumed based on data used in each product. As your volume increases, the unit cost per LBU decreases. Use the sliders below to estimate your monthly LBUs consumption.
Your LBU consumption is calculated based on the type of data you use within each of our products.
Up to 30
Annotation & metadata metrics
Querying and slices
Up to 50
Up to 25
Project Performance Dashboard
Quality Control & Assurance
Custom labeling & review workflows
Data & model parameters versioning
Model metrics (F1, IoU, precision, recall, and more)
CV & NLP (English only)
All project types
Starting at $8/hr
Labeling solutions portal
Customer Support portal access
Response time (SLA)
Solutions Architect access
Named Customer Success Manager
Private Slack integration
Proactive platform alerts
A Labelbox Unit (LBU) is a normalized unit of data in the Labelbox Platform. A data row represents an asset and all of its relevant information.
An LBU is equivalent to one data row in each Labelbox product: Catalog, Annotate, and Model.
One image data row in Catalog is equal to one LBU
One image data row labeled in Annotate is equal to one LBU – no matter how many labels or annotations are created, deleted, or re-labeled on that one data row
One image data row in Model is equal to one LBU – no matter how many model runs that data row participates in
More complex data rows can vary in LBU consumption, please refer to the table below to understand how LBU consumption varies based on data row type.
You are charged based on the number of LBUs your team accrues monthly. As your LBU count increases, the monthly cost per LBU decreases. The more you use Labelbox and derive value across Catalog, Annotate, and Model, the less you pay per additional LBU. Please refer to our pricing calculator above to estimate your monthly cost.
If you delete data rows from Catalog, those data rows will be removed from your total LBU count and you won’t be charged for those data rows in next month’s billing cycle.
Note: Deleting data rows in Catalog will prevent usage of those data rows in Annotate and Model.
If I upload an image data row in Catalog and label it in Annotate, how many LBU will I accrue?
2 LBUs – one LBU in Catalog and one LBU in Annotate (regardless of the number of annotations or labels).
If I use the same data row (with the same data row ID) in two different model runs, but within the same model, am I charged 1 LBU or 2 LBUs?
You will be charged 1 LBU for that data row in Model, regardless of the number of model runs that data row is used in. You can even use that data row across different models and you will only be charged for 1 LBU in our Model product.
Learn more about LBU accrual in specific scenarios across Catalog, Annotate, and Model in our documentation.
All Labelbox plans are priced based on LBU consumption. The additional Enterprise platform fee provides customers with access to additional product features, prioritized customer support, and enhanced labeling services (see table above).
Discounts are available for Enterprise platform customers based on annual LBU commitments. Please contact sales to learn more.
Yes – with Labelbox Boost, we offer on-demand premium labeling services designed for your use case and offer expert guidance every step of the way.
Our suite of tools are designed to reduce the time it takes to label each asset, so our labelers are focused on completing tasks faster and on increasing the value of each label. Rather than paying for labeling work on a fixed label-cost model, you only pay for the time when labeling occurs.
We believe that the best way to spend less on labeling is to automate your labeling process to accelerate efforts without diminishing the quality of annotations.
Labelbox provides several automation techniques, most notably pre-labeling or model-assisted labeling, to decrease labeling costs and help your model get smarter with every iteration. Teams who use model-assisted labeling at Labelbox have seen a reduction in labeling time and cost by 50-70%.
We believe that your data should stay your data. We don’t use customer data in any tier, so you never have to worry about us using your data to power proprietary models. We go even further by allowing everyone to integrate their cloud buckets via IAM Delegated Access to keep your raw data in your own cloud storage service.